Monday, 29 November 2010 – Road Town, Tortola: It was exactly two years ago today (Saturday 29 November 2008) that the brand new state-of-the-art Digicel flagship store opened in the British Virgin Islands, bringing a wide variety of products and services, competitive rates, unbeatable coverage and superior customer care to residents and visitors alike.

In celebration of this significant milestone, Bates said Digicel is LIVE on ZROD 103.7FM for the entire morning as the company welcomes everyone into the flagship store on Waterfront Drive in Road Town. Digicel will have a whopping 20% discount on every phone in the store, including BlackBerry smartphones, and provide many giveaways throughout the day.

In addition, ten subscribers will be selected from every person who tops up at the store today to win $200.00 each for a total of $2,000.00. This draw will take place at 5pm.

“In 24 short months, we have made big inroads with our business in the BVI and are today proud to claim a substantial share of the market, with a customer base that is constantly growing,” declared an excited Country Manager Alan Bates. “It is true to say that our 22 staff faced a big challenge when we entered the market as the third operator in an already established “closed market”. This is a fantastic achievement and a credit to all involved.”

The Country Manager said customers have responded well to Digicel’s brand of best value mobile service and have delighted in the innovative commercial offers, including Free Weekends, Unlimited Caribbean Plans, Free Talk & Text and the current Christmas promotion – Shop for FREE, where customers can win $500 in FREE groceries over several weeks and a BlackBerry Gemini, and qualify for the grand draw on December 8, 2010 of $1,000.00 in FREE groceries every month from Riteway Food Markets and a BlackBerry Torch and $200 per month call time from Digicel, all for the next year!

“Digicel BVI says a big THANK YOU to its many valued customers and dedicated staff and invites everyone who has not yet switched to The Bigger, Better Network to do so today and enjoy Bigger, Better service and savings,” Bates said.

For more information, drop in to the Digicel flagship store today, visit www.digicelbvi.com or telephone +1 284 300 2273.

Ends…

About Digicel

After nine years of operation, Digicel Group Limited has 11 million customers across its 32 markets in the Caribbean, Central America and the Pacific. The company is renowned for delivering best value, best service and best network.

Digicel is the lead sponsor of Caribbean, Central American and Pacific sports teams, including the Special Olympics teams throughout these regions. Digicel sponsors the West Indies cricket team and is also the title sponsor of the Digicel Caribbean. In the Pacific, Digicel is the proud sponsor of several national rugby teams and also sponsors the Vanuatu cricket team.

Digicel also runs a host of community-based initiatives across its markets and has set up Digicel Foundations in Jamaica, Haiti and Papua New Guinea which focus on educational, cultural and social development programmes.

In 2004, Digicel developed Digicel Rising Stars – an annual talent show to support aspiring young music artists in the Caribbean. The show has spanned the Eastern Caribbean, Haiti, Jamaica and Trinidad & Tobago ranking as one of the top-rated shows.

Digicel is incorporated in Bermuda and its markets comprise: Anguilla, Antigua & Barbuda, Aruba, Barbados, Bermuda, Bonaire, the British Virgin Islands, the Cayman Islands, Curacao, Dominica, El Salvador, Fiji, French Guiana, Grenada, Guadeloupe, Guyana, Haiti, Honduras, Jamaica, Martinique, Nauru, Panama, Papua New Guinea, Samoa, St Kitts & Nevis, St. Lucia, St. Vincent & the Grenadines, Suriname, Tonga, Trinidad & Tobago, Turks & Caicos and Vanuatu. Digicel also has coverage in St. Martin and St. Barts in the Caribbean.

Visit www.digicelgroup.com  for more information.

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