Friday, 3 December 2010 – Road Town, Tortola:  With much fanfare during a live radio broadcast at Riteway Food Markets in Pasea, the final two contestants to take part in the grand Supermarket Sweep competition to be hosted by Digicel BVI and Riteway, were selected today.

Martin Sprauve and Gerry Swann, both very new to the Digicel family, both won $500 in FREE groceries and a new BlackBerry Curve 8520. They also stand a chance to win $1,000 a month in FREE groceries and a BlackBerry Torch 9800 with $200 a month call time!

Sprauve bought his prepaid phone just a few weeks ago at Asson Electronics, Digicel’s retail store in West End. “I just went in and asked for the best value phone and they sold me this,” he said. “I still can’t believe I won today because ‘I make bad luck look shame’! I never win anything, so it seems like Digicel really agrees with me.”

Swann’s business, Voyage Charters, signed on to Digicel just three months ago and he said his customers have been enjoying the excellent service provided by The Bigger, Better Network.

Both winners join Cherylene Cameron, Celeste Flax, Alvera Patrick and Markita Turnbull as the six finalists to take part in the grand Supermarket Sweep Finale on December 8 at Riteway Food Markets.

The competition was open to persons who bought a Digicel phone, topped up by $15 or more, paid their bills in full and on time, registered for E-Bill or activated any BlackBerry service.

More…

Digicel’s CEO Alan Bates said Digicel is extremely excited about this Christmas promotion. “We have had so much fun over the last couple of weeks interacting with our customers and giving them the chance to win big with Digicel. The countdown is now on to next Wednesday when we will have the six contestants running through the aisles at Riteway to see who will grab the most groceries and be the grand prize winner.”

Bates thanked everyone involved, including Riteway and Research in Motion (RIM), for working with Digicel to ensure the success of this promotion.

For more information, please visit www.digicelbvi.com.

Ends.

About Digicel

After nine years of operation, Digicel Group Limited has 11 million customers across its 32 markets in the Caribbean, Central America and the Pacific. The company is renowned for delivering best value, best service and best network.

Digicel is the lead sponsor of Caribbean, Central American and Pacific sports teams, including the Special Olympics teams throughout these regions. Digicel sponsors the West Indies cricket team and is also the title sponsor of the Digicel Caribbean. In the Pacific, Digicel is the proud sponsor of several national rugby teams and also sponsors the Vanuatu cricket team.

Digicel also runs a host of community-based initiatives across its markets and has set up Digicel Foundations in Jamaica, Haiti and Papua New Guinea which focus on educational, cultural and social development programmes.

In 2004, Digicel developed Digicel Rising Stars – an annual talent show to support aspiring young music artists in the Caribbean. The show has spanned the Eastern Caribbean, Haiti, Jamaica and Trinidad & Tobago ranking as one of the top-rated shows.

Digicel is incorporated in Bermuda and its markets comprise: Anguilla, Antigua & Barbuda, Aruba, Barbados, Bermuda, Bonaire, the British Virgin Islands, the Cayman Islands, Curacao, Dominica, El Salvador, Fiji, French Guiana, Grenada, Guadeloupe, Guyana, Haiti, Honduras, Jamaica, Martinique, Nauru, Panama, Papua New Guinea, Samoa, St Kitts & Nevis, St. Lucia, St. Vincent & the Grenadines, Suriname, Tonga, Trinidad & Tobago, Turks & Caicos and Vanuatu. Digicel also has coverage in St. Martin and St. Barts in the Caribbean.

Visit www.digicelgroup.com  for more information.

###